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Anarkali Kurtas

Origin of Anarkali Kurti


Originating in Lahore, these suits owe their name to the Anarkali, a courtesan in the court of Mughal emperor Akbar. She was a legendary dancer. Basically, ‘Anarkali’ means the flower of a pomegranate whereas ‘Anar’ means Pomegranate & ‘Kali’ means Flower. The eternal love story of Salim who was Akbar’s Son and Anarkali (Akbar’s wife) is legendary and the film, Mughal-E-Azam, has made it timeless. The look of ‘Madhubala’ in this movie & her amazing beauty made it more popular. This is how flared Anarkali Kurta got famed & quite adapting to the date.

Flaming or Blooming


Just like her personality, Anarkali Dresses also goes with the show. You may opt for any gherdar Anarkali as your attire to get a look the way you want. If you desire a Flaming look, go with Baiguni V - Neck Anarkali Kurta or Manika Strappy Anarkali. Instead, if willing a blooming appearance like a Kali, Anarkali Kurta designs from Fulwari - The Flowering Season Collection are made for you. Get an elegant and mesmerizing look with these printed Anarkali Kurta. 
Mesmerizing at first gaze, little bead detailing on the strappy Anarkali adds elegance. Mulmul is a soft and suave fabric that gives you a comfy feel. Team these ethnic Anarkali kurtas with churidar bottoms & be ready to snatch any young heart.

Elegant Traditional Look in Modern Anarkali Kurta 


Amazing shade merged with silver zari border works and beads. There are floral printed fabric borders too in the fabric that highlight the neckline. You can flare with these latest design Kurtas that are attention-grabbing with their traditional looks. Chasing a fine fabric in an amazing color JOVI brings tremendous Anarkali suits for you. Incredible colors like Jamuni, Lime green, Flamingo Pink, Frosted Mint, Stone gray, Lilac & more others you can shop for your chosen one. Perfect for any occasion, these Kurtas exude effortless grace and sophistication.


Be a JOVI Fashion


An attractive collection of Anarkali Kurtas at JOVI can help you bring out the real you. Present yourself either in a loose-fitted or side gathered anarkali Or opt for a Puffy, sleeveless, or particularized neck patterned Anarkali. You can be a part of our longing series JOVI Naari by choosing any of the items that suit you.  


Frequently Asked Questions - New Designer Anarkali Kurta


Can we wear Anarkali Kurta to the office?

Yes, an Anarkali can be selected for office too. Wear an Anarkali kurta with palazzo if you wish to acquire a casual look, or keep it with simple pants if you want Indian Ethnic wear as office wear too. 

What are the features of Anarkali kurti at JOVI?

Anarkali has multiple amazing characteristics. Here are some major key features of our Kurtas -

1. Long flowy flared silhouette.
2. Embellishments, Hand embroidery & beads detailing.
3. Opted for any occasion.
4. Easy to style Ethnic wear.
5. Light Fabric.
6. Soft touch of Cotton & Mulmul.
7. From XS to 6XL, every size is available.
8. A wide range of Colors.
9. Almost every type is available.
10. Elegant & Unique designs.

What are the types of Kurtas?

There is a wide range of Anarkali. At JOVI Fashion, you will get most of these kinds. 

Are you looking for a particular style? We bring - Jacket Anarkali Kurta, Yoke style, Angrakha, Transy kalidaar, Maxi Style & Anarkali Frocks.

Are you looking for particular work? We have - Embroidered, solid, Printed, Floral & Beaded Kurtas.

Are you looking for a particular Type? We have - V-neck Kurta, Pin tucked & Halter neck Anarkali Kurta, Loose fit, Tiered, Gathered Anarkali & Cross Patterned Kurtas.

Are you looking for a particular sleeve Type? We have - long sleeve, Sleeveless, Strappy Anarkali Kurtas & Puffy Sleeves too.

What goes with Anarkali kurti?

Long Anarkali Kurti can be paired up with - 
Churidar
Palazzos
Fitted leggings
Pants
Jeans
Salwars

What is the difference between Anarkali and flared Kurta?

Both Anarkali Kurtas & Flared are long Kurtis that flares out at the hem. The minor reason that differentiates them is their fabric type & decoration on them. Flared are not worked as Anarkalis are decorated with embroidery, lace, or beads. The handcrafted look on Anarkali & its great fabric make it more suitable to be worn on any kind of occasion while flares can only be opted for any general purpose.

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